MINORITY REPORT

Gesture User Interface

When envisioning the year 2050, Steven Spielberg asked our designers to imagine a world where technology permeates all aspect of our lives in a way that both celebrates the feats of human innovation while at the same time incorporates the flaws of real world imperfection. The result introduced a world where computers and humans interact in meaningful ways each taking on tasks best suited to their abilities; gesture based interaction, massive live dataset visualizations, head tracking for immersive perception, environment initiated / controlled content, remotely served media onto non-traditional surfaces, computer assisted expert systems.

Large-Scale Projection Surfaces

Three Ring Circus designed all of the advertising content within the film to present a world in which media is omnipresent and inescapable. Through the concept of large scale animated projections, interactive holographic kiosks and non-uniform surface projections, the designers virtually painted the environments with immersive media. Real world application of these technologies is starting to appear at promotional events and is proving to be quite impressive.

HUD Head Tracking

First introduced in cockpit heads up displays, head / eye tracking enables content to be presented as though it were naturally part of the participants surroundings and is quite an effective technique for increasing cognitive immersion. Projecting onto translucent surfaces enables a mixed reality experience where both the natural environment and the digital content appear in the same space. This technique will soon be deployed on a wide basis, as your cell phone / mobile device will be able to track itself in any environment giving it the ability to deliver mixed reality content.

Data Visualization

When envisioning the year 2050, Steven Spielberg asked our designers to imagine a world where technology permeates all aspect of our lives in a way that both celebrates the feats of human innovation while at the same time incorporates the flaws of real world imperfection. The result introduced a world where computers and humans interact in meaningful ways each taking on tasks best suited to their abilities; gesture based interaction, massive live dataset visualizations, head tracking for immersive perception, environment initiated / controlled content, remotely served media onto non-traditional surfaces, computer assisted expert systems.

Data-Driven Environment / Live Environment

Alex McDowell and the team from Three Ring Circus designed this memorable immersive environment in which an individual's identity is scanned and the surrounding content responds by personalizing its message. The intrusive nature of the technology was emphasized in order to serve the film's narrative. Similar immersive technologies are being developed to not only identify the participant but to track their eyes/heads, which will enable them to feel as though they coexist within the 3D content. The goal of immersive technology is to extract information from the physical world and to utilize this information in order to present its content in a way that is most real world intuitive / useful to the participant.

Digital Paper / Foldable Display

By combining the tactile familiarity of traditional media with the power of remote serving of content, this newspaper brings a costless value added experience to its audience. Companies like E-Ink and Amazon’s Kindle understand that the key to any successful adoption of a new technology is to ground it in the familiar. Although small in size, E-Ink technology is hitting the market and has great potential in expanding the display marketplace. Other flexible display materials are also starting to appear enabling non-traditional form factors.